Independent Research
19/12/23
Independent Research
How was The Lego Movie funded? Do some research!
Half film's cost was financed by village roadshow pictures the rest was covered by warner bros and a small share of RatPac-dune entertainment.
How was The Lego Movie produced? What was the effect on Warner Bros? Think about money/ownership
The film is part computer generated imagery and part real life lego bricks. Warner bros would attract a wider audiences watch their films and they can produce more films that feature lego as it was successful and it broadens their genre
How was it distributed? How did this affect different platforms (piracy/DVD sales) Think about money!
Cinema, posters, websites, McDonalds toys
How was the film circulated globally? Was this successful because of the conglomerate ownership? How did the Warner Bros use convergence? Look through the booklet!
Warner Bros. distribute the films to a large number of countries theatrically, as well as use their own Warner Bros. subsidiaries to release the DVDs and BluRay discs. Lego movie launched a twitter account and youtube channel to promote sneak peeks.
How was the lego movie regulated by who and what problems did it face?
Lego were keen to ensure their reputation as a household name wasn't ruined so the movie they made had to not include sexual imagery or violence and the film was then rated 'mild fantasy violence vey mild language' rated U.
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